• The Price You Set Can Make (or Break) Your Sale,Les Goss

    The Price You Set Can Make (or Break) Your Sale

        There’s one decision you’re going to make when you sell that determines whether your house sells quickly, or it sits. Whether buyers make an offer, or scroll past it. Whether you walk away with the maximum return, or you end up cutting the price later. And that’s your asking price. The #1 Mistak

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  • Westside Listing Timeline: What to Do First,Les Goss

    Westside Listing Timeline: What to Do First

    by Les Goss If you’re ready to act on the Westside, the first question isn’t “Is it a good time?” It’s: “What do I do first so I don’t waste 30 days?” Because right now, Westside homes aren’t all moving at the same speed. Depending on your ZIP, recent timing ranges from roughly the high-60s to the h

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  • How Fast Westside Homes Sell: ZIP-by-ZIP Guide,Les Goss

    How Fast Westside Homes Sell: ZIP-by-ZIP Guide

    by Les Goss     If you’re ready to act—either listing your Westside home or buying your next one—the biggest question is usually the simplest: “How long is this going to take?”   And the honest answer is: it depends on your ZIP, your condition, and your pricing strategy. The Westside isn’t one marke

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